The excessive increase of anything causes a reaction in the opposite direction.
As you may or may not know, Royal Mail have announced a massive increase in the price of stamps. A first-class stamp is going from 46p to 60p and a second-class stamp will go up from 36p to 50p on the 30th April.
This comes after Ofcom (www.ofcom.org.uk The independent regulator and competition authority for the UK communications industries.) lifted some of the price restrictions on Royal Mail.
Everyone I have spoken to are shocked by the amount that the prices have raised; most saying that they will make changes to the way that they send things out. Bear in mind that these people are the business leaders in Leeds, Bradford and the wider arena of Yorkshire ~ a worrying sentiment.
Again it will be the poor consumer that bears the brunt of this price hike.
I find myself thinking that this wont produce the results they envisage, but will strengthen resolve amongst businesses to use a different carrier. Something we at R&A did quite some time back.
For us it was the constant strikes that pushed us (and quite a large % of our clients) to using alternative options for delivery of mail – we simply implemented a paperless office approach and now use the email systems and the Internet to fulfil most of our needs. PDF invoiced mailed to clients ~ “Simples!”
Is the writing on the wall for the Royal Mail?
Only time will tell…
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